Recently in the self improvement section:
If you've ever watched a keynote by Steve Jobs, you know he's got charisma, and that his speeches always deliver that bit of "Wow!" and extra special sauce that has led some people to term the effect he has on audiences the "Steve Jobs Reality Distortion Field."
Business Week had their communications coach watch the latest keynote by Steve Jobs at Macworld 2008, and came up with 10 tips we can all use when making our own presentations so that we too can have some of that Steve magic:
2. Demonstrate enthusiasm. Jobs shows his passion for computer design. During his presentation he used words like "extraordinary," "amazing," and "cool." When demonstrating a new location feature for the iPhone, Jobs said, "It works pretty doggone well." Most speakers have room to add some flair to their presentations. Remember, your audience wants to be wowed, not put to sleep. Next time you're crafting or delivering a presentation, think about injecting your own personality into it. If you think a particular feature of your product is "awesome," say it. Most speakers get into presentation mode and feel as though they have to strip the talk of any fun. If you are not enthusiastic about your own products or services, how do you expect your audience to be?
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